Monday, December 29, 2008

What's Your Story?


We all need to have a story about our business to encourage others to consider becoming our business partner.  Here is my story.  You can use the basics contained within it to create your own.

Me:  “I have a really good story to tell you.  It will take a couple of minutes and it could make you a lot of money, or it may not.  Do you want to hear it?

You:  “Sure, why not.”

Me:  “First, I have a question.  How much money would it take to replace your current annual income?”

You: “Oh, about $50,000.”

Me:  “How many people do you know that are dieting, drinking energy drinks like Red Bull, are diabetic, or just want to enjoy better health?”

You:  “Heck, everyone I know is in one of those catagories!”

Me:  Well, I found an awesome company the have really awesome versions of these products.  They have a great tasting cookie that dieters LOVE to eat, an energy drink that costs 1/3 the price of Red Bull with NO side effects.  They also have a product that diabetics can take to control blood sugar and it costs less than $20.  Not only that, they have vitamin packets and other fine products that are cheaper than what you can get a GNC!

You:  “Wow! That sounds interesting.  You mean that I can make money promoting products that I KNOW people want and need?”

Me:  “Yep.  Now back to your annual income.  To earn that $50,000 we talked about earlier you would need to find approximately 200 users.  If you can find ONLY 200 users, you would never have to go to work again!

You:  “You have got to be kidding.  That all sounds great, but I don’t know how to get 200 users!”

Me:  “I know you don’t.  Did you always know how to drive a car, or operate a computer, or send email?”

You:  “No.”

Me:  “You had to LEARN didn’t you?”

You:  “Yes, that’s right.”

Me:  Well, I can TEACH you HOW to find those 200 people!  We have a SYSTEM that will TEACH you how to find those 200 users.

Me:  “So, what would be easier for you?  Getting up early every morning, fighting traffic, letting someone else raise your children, begging for a raise, vacation, or time off to take care of your sick children or LEARNING a SYSTEM to find 200 users of products that you KNOW people want and need?”

You:  “Well, the answer is obvious.  How do I get started?”

This is my real story.  It’s simple and true.  You can develop a similar story so you can tell it to anyone you meet.  You will need to study your compensation plan to figure out how many “users” you will need for your product or service, but it will be worth the endeavor.  I think, with today’s economic outlook, a story like this will be well received.

What’s your story?  If you don’t have one, maybe it’s time to make one up.  Start the New Year out right!  Let me know if you need any help.

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